Info
- Category :Web Development
- Date :29 August, 2025
- Client :Dr. Solanki
Project Brief:
Dr. Bipin Solanki, MBBS, MS (Orthopaedics), FJRS (South Korea), is a renowned orthopaedic surgeon in Delhi NCR with 20+ years of experience in trauma care, limb-saving surgeries, and joint replacements. He has served in leading hospitals including AIIMS Delhi, BLKMax, and Fortis Hospitals.
To strengthen his online presence, Dr. Solanki approached DiziDice to design a modern, SEO-friendly personal website that would reflect his expertise, improve local search visibility, and make it easier for patients to connect with him online.
Step 01
Introduction + Challenges
Despite his reputation as a leading orthopaedic doctor in Delhi, Dr. Solanki faced challenges in building a strong digital presence.
Challenges –
No personal website to showcase credentials, achievements, and services.
Patients struggled to find accurate online information about his treatments.
Lack of an online appointment booking system.
Needed a mobile-friendly and SEO-optimized platform to rank for keywords like “orthopaedic surgeon in Delhi NCR”.
Step 02
Solution
DiziDice created a professional and SEO-optimized website for Dr. Bipin Solanki, focusing on patient trust, usability, and visibility.
Design & User Experience:
Clean, modern design with intuitive navigation.
Highlighted Dr. Solanki’s education, training, and 20+ years of expertise.
Dedicated services page for trauma care, fracture management, and joint replacement.
Added a blog section to share orthopaedic insights and updates.
Functionality:
Integrated an appointment booking form for easy consultations.
Added testimonials for credibility and trust.
Embedded Google Maps and quick contact options.
Mobile Optimization:
Fully responsive design to ensure patients can access the site on smartphones and tablets.
SEO Optimization:
Researched local SEO keywords like “best orthopaedic surgeon in Delhi NCR” and “knee replacement doctor Delhi.”
Optimized meta tags, headings, and alt text.
Structured content for better search engine rankings.
Step 03
Results
Higher Search Visibility:
Ranked for multiple orthopaedic and trauma-related keywords within months.
More Patient Inquiries:
Appointment form increased leads by 15%.
Better Engagement:
Detailed service pages helped patients understand treatments clearly, boosting trust and retention.
Professional Online Identity:
The website positioned Dr. Bipin Solanki as one of the best orthopaedic surgeons in Delhi NCR with a strong digital presence.
